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‘Escentrıc’ Molecules
Author(s) -
Schön Geza
Publication year - 2008
Publication title -
chemistry and biodiversity
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.427
H-Index - 70
eISSN - 1612-1880
pISSN - 1612-1872
DOI - 10.1002/cbdv.200890092
Subject(s) - incense , chemistry , aroma , fantasy , polymer science , art history , art , food science , literature , geography , archaeology
Can a fragrance be revolutionary? In this commentary, the creation of two unusual, extravagant fine fragrances, ‘ escentrıc01 ’ and ‘ molecule01 ’, is described. In response to the fantasy components found in release notes of many recent perfume launches, both center around a single real fragrance raw material, the transparent woody aroma chemical ‘ Iso E Super ’ ( 1 + 2 ). The perfume ‘ escentrıc01 ’ contains 65% of it, accompanied by Trisamber ( 3 ), red pepper, lime oil, incense and musks, while ‘ molecule01 ’ consists exclusively of ‘ Iso E Super ’ ( 1 + 2 ). The elegant woody note lives here its own eccentric life – the revolution starts.