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A manifesto for neuromarketing science
Author(s) -
Senior Carl,
Lee Nick
Publication year - 2008
Publication title -
journal of consumer behaviour
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.811
H-Index - 43
eISSN - 1479-1838
pISSN - 1472-0817
DOI - 10.1002/cb.250
Subject(s) - manifesto , neuromarketing , cognitive neuroscience , library science , citation , cognition , psychology , health science , sociology , cognitive science , media studies , neuroscience , political science , computer science , medical education , medicine , law