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A posting for a job that does not exist: How we might define information architects in today's “integrated” advertising agency
Author(s) -
Klyn Dan
Publication year - 2010
Publication title -
bulletin of the american society for information science and technology
Language(s) - English
Resource type - Journals
eISSN - 1550-8366
pISSN - 0095-4403
DOI - 10.1002/bult.2010.1720360606
Subject(s) - agency (philosophy) , business , advertising , marketing , public relations , world wide web , computer science , political science , sociology , social science
A friend of mine who works at a storied and successful advertising and PR firm that’s undertaking a reconfiguration to become an “integrated agency” asked me about job descriptions for information architects. He was looking for a way to advocate for a position called “information architect” in this firm and was asking for a job description that would make sense to the VPs and C-levels. I didn’t come up with anything good after Googling for two minutes so I decided to craft my own:

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