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Brief report: Effects of informational feedback on aluminum can recycling
Author(s) -
Larson Michael E.,
Houlihan Daniel,
Goernert Phillip N.
Publication year - 1995
Publication title -
behavioral interventions
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.605
H-Index - 34
eISSN - 1099-078X
pISSN - 1072-0847
DOI - 10.1002/bin.2360100207
Subject(s) - aluminium , context (archaeology) , sign (mathematics) , psychology , metallurgy , materials science , mathematics , geology , paleontology , mathematical analysis
The impact of informational feedback on the depositing of aluminum cans in recycling receptacles at a medium‐sized university was investigated. Informational signs were placed over 20‐recycling receptacles in three academic buildings. Each informational sign was placed at eye level, with the number of aluminum cans deposited for recycling during the previous week displayed in red digits. A 65% increase in the number of aluminum cans deposited in recycling receptacles with the informational signs was observed. Furthermore, removal of the informational signs was observed to reliably decrease the number of aluminum cans deposited. These results are discussed in the context of employing feedback to increase environmental protection behaviors.