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Financial product sensitivity predicts financial health
Author(s) -
Greenberg Adam Eric,
Sussman Abigail B.,
Hershfield Hal E.
Publication year - 2020
Publication title -
journal of behavioral decision making
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.136
H-Index - 76
eISSN - 1099-0771
pISSN - 0894-3257
DOI - 10.1002/bdm.2142
Subject(s) - financial literacy , numeracy , product (mathematics) , debt , finance , discounting , economics , investment (military) , business , function (biology) , literacy , geometry , mathematics , evolutionary biology , politics , political science , law , biology , economic growth
Recent research has aimed to understand how people consider financial decisions because they have important consequences for well‐being. Yet existing research has largely failed to examine how attitudes and behaviors vary as a function of the specific financial product (e.g., debt type). We ask to what extent people differentiate between similarly categorized financial products (e.g., debt or investment) as a function of their terms (e.g., interest costs and expected returns) and whether such differentiation predicts financial health. Across four studies, we find not only that there are individual differences in attitudes toward similar financial products (e.g., two distinct loans), but also that the extent to which a consumer is averse to high‐cost versus low‐cost products predicts financial health. This relationship cannot be fully explained by financial literacy, numeracy, or intertemporal discounting. In addition, nudging people toward differentiating between financial products promotes decisions that are aligned with financial health.