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The impact of values on the selection of philanthropic clubs by elite African American women: An historical perspective
Author(s) -
McKinleyFloyd Lydia A.
Publication year - 1998
Publication title -
psychology and marketing
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.035
H-Index - 116
eISSN - 1520-6793
pISSN - 0742-6046
DOI - 10.1002/(sici)1520-6793(199803)15:2<145::aid-mar3>3.0.co;2-c
Subject(s) - elite , underclass , perspective (graphical) , atlanta , african american , psychology , voluntary association , selection (genetic algorithm) , social psychology , gender studies , sociology , public relations , political science , law , anthropology , metropolitan area , pathology , artificial intelligence , politics , computer science , medicine
The purpose of this article is to examine the effect of values on the decision to join voluntary philanthropic associations by a select group of elite African American women. Specifically, the research seeks to understand how values, self‐concepts, and learning influence a group of prominent African American women in Atlanta, Georgia, to join clubs or organizations that engage in philanthropic activities aimed at improving the conditions of the Black underclass. The research is presented from an historical perspective, examining the experiences and values instilled in the women by their social institutions. © 1998 John Wiley & Sons, Inc.

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