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Relationship marketing: Evolution, present state, and future
Author(s) -
Bejou David
Publication year - 1997
Publication title -
psychology and marketing
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.035
H-Index - 116
eISSN - 1520-6793
pISSN - 0742-6046
DOI - 10.1002/(sici)1520-6793(199712)14:8<727::aid-mar1>3.0.co;2-g
Subject(s) - citation , state (computer science) , computer science , library science , psychology , algorithm