Open AccessEmotional ambivalence in luxury Corporate Social Responsibility (CSR) communication: when turning ethical generates both support and mistrust
Author(s) -
Oxana Lahbib,
Aurélie Kessous,
Pierre ValetteFlorence
Publication year - 2021
Publication title -
hal (le centre pour la communication scientifique directe)
Language(s) - English
Resource type - Conference proceedings
Subject(s) - ambivalence , corporate social responsibility , skepticism , pledge , psychology , ethical issues , social psychology , face (sociological concept) , qualitative research , public relations , political science , sociology , engineering ethics , engineering , law , social science , philosophy , epistemology
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