Open AccessWhy Customer Orientation Does not Necessarily Stimulate Complaint Management Efficiency: The Neglected Role of Orientation Towards Complaints
Author(s) -
Daniel Ray,
William Sabadie,
David Gotteland
Publication year - 2015
Publication title -
hal (le centre pour la communication scientifique directe)
Language(s) - English
Resource type - Conference proceedings
Subject(s) - complaint , customer orientation , business , orientation (vector space) , marketing , psychology , knowledge management , computer science , political science , law , geometry , mathematics