Open AccessNegative emotions and pro-social persuasion: the role of anxiety toward death in charities' campaigns success
Author(s) -
Jeanne Albouy
Publication year - 2014
Publication title -
hal (le centre pour la communication scientifique directe)
Language(s) - English
Resource type - Conference proceedings
Subject(s) - persuasion , psychology , social psychology , anxiety , death anxiety , psychiatry