El engagement y la sorpresa en la comunicación digital de las marcas
Author(s) -
Idoia Rúa Hidalgo,
María Galmés Cerezo,
María del Cisne Espinosa Jarrín
Publication year - 2021
Publication title -
adresearch esic international journal of communication research
Language(s) - Spanish
Resource type - Journals
eISSN - 2340-3144
pISSN - 1889-7304
DOI - 10.7263/adresic-025-02
Subject(s) - political science , art , humanities
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom