z-logo
open-access-imgOpen Access
When Local Meets Global: How Introducing English Destabilizes Translanguaging Practices in a Cross-Border Organization
Author(s) -
Hélène Langinier,
Sabine Ehrhart
Publication year - 2020
Publication title -
management international
Language(s) - English
Resource type - Journals
eISSN - 1918-9222
pISSN - 1206-1697
DOI - 10.7202/1072643ar
Subject(s) - translanguaging , multinational corporation , german , local language , hierarchy , vernacular , construct (python library) , linguistics , situated , sociology , business , multilingualism , foreign language , political science , computer science , artificial intelligence , pedagogy , philosophy , finance , law , programming language
Drawing on an interdisciplinary approach combining linguistics and International Business, we suggest that global and local dynamics interact to co-construct specific language practices in an MNC subsidiary situated in a cross-border territory. We show how introducing a foreign language can modify the benefits that these local multilingual practices generate. Employees revert to translanguaging: They combine all their language knowledge, French, German and local vernacular, to make themselves understood. These specific local language practices have an inclusive role that enables low-level employees in the hierarchy to play a linking role between the multinational company subsidiary and its headquarters in Germany.

The content you want is available to Zendy users.

Already have an account? Click here to sign in.
Having issues? You can contact us here