
Customer Retention Structural Model of Direct Selling Employees
Author(s) -
Lee Wen Chiat,
Nik Kamariah Nik Mat,
Nooraini Saidin,
Nur Hazirah Md Ludin,
H. Hafnida
Publication year - 2012
Publication title -
american journal of economics
Language(s) - English
Resource type - Journals
eISSN - 2166-4951
pISSN - 2166-496X
DOI - 10.5923/j.economics.20120001.11
Subject(s) - structural equation modeling , confirmatory factor analysis , goodness of fit , latent variable , psychology , marketing , business , econometrics , statistics , mathematics