How empathy, social contracts and deep conversations are helping companies in Kenya overcome the disruptive impact of the COVID-19 pandemic | Zendy

D. M. Bukusi Allan | Zendy

Open Access

How empathy, social contracts and deep conversations are helping companies in Kenya overcome the disruptive impact of the COVID-19 pandemic

Author(s) -

D. M. Bukusi Allan

Publication year - 2020

Publication title -

african journal of business management

Language(s) - English

Resource type - Journals

ISSN - 1993-8233

DOI - 10.5897/ajbm2020.9081

Subject(s) - negotiation , force majeure , empathy , closure (psychology) , business , confusion , public relations , covid-19 , pandemic , china , political science , law , psychology , social psychology , medicine , disease , pathology , psychoanalysis , infectious disease (medical specialty)

The impact of the COVID-19 pandemic has disrupted market trading activity around the world. The pandemic has disabled supply chains and forced businesses to look for pragmatic ways to keep their doors open. Companies have suspended business commitments citing the force majeure clause. The resulting tension in companies is a hotbed for rising confusion and turmoil. With businesses facing imminent closure and potentially acrimonious court cases, pragmatic businesses have called for round table talks with stakeholders to resolve the crisis. This review suggests that the sensitive uses of conflict management and negotiation skills are crucial to obtaining shared responsibility agreements. Empathy, gently invoking a social contract and deep conversations are helping companies successfully navigate a path through this unprecedented season. Key words: Conflict, conversations, social contract, Covid-19, force majeure, new normal, share-share outcomes, 21st Century leadership.

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