Reading images: the grammar of visual design | Zendy

Gunther R. Kress | Zendy; Theo van Leeuwen | Zendy

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Reading images: the grammar of visual design

Author(s) -

Gunther R. Kress,

Theo van Leeuwen

Publication year - 1996

Publication title -

choice reviews online

Language(s) - English

Resource type - Journals

eISSN - 1523-8253

pISSN - 0009-4978

DOI - 10.5860/choice.34-1950

Subject(s) - materiality (auditing) , semiotics , narrative , meaning (existential) , linguistics , grammar , representation (politics) , reading (process) , aesthetics , action (physics) , computer science , cognitive science , communication , sociology , psychology , art , epistemology , philosophy , politics , physics , quantum mechanics , political science , law

1. The Semiotic Landscape 2. Narrative Representations: Designing Social Action 3. Conceptual Representations: Designing Social Constructs 4. Representation and Interaction: Designing the Position of the Viewer 5. Morality: Designing Models of Reality 6. The Meaning of Composition 7. The Materiality of Meaning - Surface and Inscription 8. The Third Dimension

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