Open AccessWhat You Touch, Touches You: The Impact of Haptics on Consumer Brand Impressions
Author(s) -
Hewawasan R.A. Tharaka Ranaweera
Publication year - 2019
Language(s) - English
Resource type - Dissertations/theses
DOI - 10.5204/thesis.eprints.132689
Subject(s) - haptic technology , personality , advertising , psychology , texture (cosmology) , social psychology , computer science , business , computer vision , artificial intelligence , image (mathematics)
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