Associated Factors In Recruitment And Retention Of 4-H Members In West Virginia

This study was designed to determine effective recruitment and retention techniques for increasing enrollment in the West Virginia 4-Hprogram. Data were collectedfor this survey research from county 4-H club leaders and Extension agents via two mail questionnaires. The sample consisted of I65 county 4-H club leaders and 55 Extension agents. A total of 115 (52%) usable questionnaires were returned Participants rated the perceived importance of various recruitment and retention techniques used by 4-H club leaders. The highest rated recruitment techniques were “have exciting and active clubs to entice others to join, " "word of mouth--friends telling friends about 4-H, " “make meetings/programs interesting and fun, " "make members feel welcome, " and “‘allow 4-H members to participate and take active roles in the club. " The highest rated retention techniques were “‘an effective county agent, s ta f f , and 4-H leader, " “must be pro 4-H, " "fun camping programs, " “provide praise, motivation, and encouragement, " “let older members know how important they are to the success of the club, " and ‘provide efficient and fun meetings, programs, and activities. " Inservice workshops for West Virginia Extension agents and 4-H club leaders should be conducted on organizing an effective and exciting 4-H club meeting and maintaining a dynamic 4-H club.