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Valeur perçue des applications mobiles d’aide à l’achat en magasin : une approche hybride par les coûts et les bénéfices
Author(s) -
Fidan Kurtaliqi,
Caroline Lancelot Miltgen,
Gaëlle Pantin-Sohier
Publication year - 2019
Publication title -
management and avenir
Language(s) - French
Resource type - Journals
eISSN - 1969-6574
pISSN - 1768-5958
DOI - 10.3917/mav.111.0123
Subject(s) - humanities , mathematics , computer science , sociology , philosophy

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