THE ROLE OF TECHNOLOGY ACCEPTANCE MODEL ON EMAIL USAGE AMONG ACADEMICIAN IN MALAYSIAN PUBLIC AND PRIVATE UNIVERSITIES | Zendy

Anuar Shah Bali Mahomed | Zendy; Michael G. Mcgrath | Zendy; Bong Zhi Yuh | Zendy; Shafie Sidek | Zendy; Saadiatul Ibrahim | Zendy; Zulbasri Othman | Zendy

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THE ROLE OF TECHNOLOGY ACCEPTANCE MODEL ON EMAIL USAGE AMONG ACADEMICIAN IN MALAYSIAN PUBLIC AND PRIVATE UNIVERSITIES

Author(s) -

Anuar Shah Bali Mahomed,

Michael G. Mcgrath,

Bong Zhi Yuh,

Shafie Sidek,

Saadiatul Ibrahim,

Zulbasri Othman

Publication year - 2018

Publication title -

deleted journal

Language(s) - English

Resource type - Conference proceedings

DOI - 10.3846/bm.2018.11

Subject(s) - technology acceptance model , malay , usability , path analysis (statistics) , psychology , knowledge management , medical education , business , computer science , medicine , human–computer interaction , machine learning , linguistics , philosophy

This study examines the levels and factors contributing to email usage among academician in Malay-sian universities. The Technology Acceptance Model (TAM) was tested to investigate the relationship of perceived ease of use (PEOU) and perceived usefulness (PU) on email usage (U). By using survey questionnaires, data was collected from 274 academician in Malaysian public and private universi-ties. Path analysis was conducted using SmartPLS 2.0 to examine the research model. This research found that email usage among academician in Malaysian private universities is significantly higher than Malaysian public universities, albeit the usage were high for both types of universities.

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