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Packaging is a key element that supports and promotes improvements, innovations and sustainability in turbulent global supply chains. This perspective has brought about the concept “Packaging Logistics” and, more recently, “Sustainable Packaging Logistics” (SPL). This paper has two aims. First, it will identify the main organizational best practices in packaging design linked to SPL deployment, based on a general literature review. Second, it will describe a study into 90 Spanish manufacturers of perfumery and cleaning products in order to explore whether the implementation of these practices could improve sustainable performance in supply chain management. The results indicate that further development of many of these best practices could actively help increase overall performance. Keywords : Packaging; Logistics; Sustainability; Perfumery; Cleaning products.

Organizational best practices in packaging design. An analysis in perfumery and cleaning products