Open AccessANALYSIS OF SOUVENIRS PURCHASE PATTERN IN INTERNATIONAL TOURIST IN SABAH
Author(s) -
Jim Jipun
Publication year - 2019
Publication title -
journal of tourism hospitality and environment management
Language(s) - English
Resource type - Journals
ISSN - 0128-178X
DOI - 10.35631/jthem.415003
Subject(s) - tourism , business , entertainment , marketing , accommodation , advertising , handicraft , geography , political science , archaeology , neuroscience , law , biology
Over the last few decades, the tourism industry has grown tremendously in Malaysia, especially the state of Sabah. The shopping sub-sector is an increasingly important component in the industry as well as accommodation, food and beverages, local Volume: 4 Issues: 15 [June, 2019] pp.19-31] Journal of Tourism, Hospitality and Environment Management
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