Open AccessA Study on Impact of CSR Activities on Factors that Contribute in Influencing Company’s Brand Equity
Author(s) -
Pranjal Page
Publication year - 2020
Publication title -
international journal of management
Language(s) - English
Resource type - Journals
eISSN - 2321-7286
pISSN - 2321-7278
DOI - 10.35620/ijm.2020.8305
Subject(s) - brand equity , business , corporate social responsibility , marketing , business administration , advertising , public relations , political science
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom