EFEK DUKUNGAN SELEBRITI, CITRA MEREK DAN KEPERCAYAAN MEREK TERHADAP MINAT BELI PELANGGAN INSTAGRAM
Author(s) -
Yuaniko Paramitra,
Nino Nopriandi Saleh
Publication year - 2022
Publication title -
jurnal manajemen bisnis krisnadwipayana
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2579-7476
pISSN - 2338-4794
DOI - 10.35137/jmbk.v10i2.717
Subject(s) - advertising , brand image , path analysis (statistics) , business , psychology , computer science , machine learning
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