Arco narrativo da campanha “Somos uma Só” da Salon Line: uma análise do Storytelling criado para posicionar a marca no mercado feminino / The narrative arc on the campaign “We are One” of Salon Line: an analysis of Storytelling created to position the mark in female marketplace
Author(s) -
Lucas Pereira Damázio,
Ana Carolina Scaini Silva
Publication year - 2022
Publication title -
brazilian journal of development
Language(s) - English
Resource type - Journals
ISSN - 2525-8761
DOI - 10.34117/bjdv8n1-112
Subject(s) - humanities , art
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom