Formulating the supply chain strategy of automotive industry in Iran using balanced Scorecard, System Dynamics, and Game Theory
Author(s) -
Ghasem Farajpour Khanaposhtani,
Seyyed Shahrokh Jafari,
Farhad Ariana,
Amir Alaie,
Hamed Salimi
Publication year - 2017
Publication title -
marketing and branding research
Language(s) - English
Resource type - Journals
ISSN - 2476-3160
DOI - 10.33844/mbr.2017.60460
Subject(s) - balanced scorecard , automotive industry , supply chain , order (exchange) , tree (set theory) , system dynamics , computer science , game theory , process management , supply chain management , strategic planning , operations research , business , economics , marketing , microeconomics , mathematics , engineering , artificial intelligence , mathematical analysis , finance , aerospace engineering
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