Open AccessThe Impact of the Service Innovativeness on Perceived Overall Service Quality, Customer Loyalty and Perceived Customer Value in Shopping Sites
Author(s) -
Emine Senbabaoglu
Publication year - 2017
Publication title -
marketing and branding research
Language(s) - English
Resource type - Journals
ISSN - 2476-3160
DOI - 10.33844/mbr.2017.60438
Subject(s) - loyalty business model , business , service quality , marketing , customer retention , customer advocacy , service (business) , customer delight , value (mathematics) , loyalty , advertising , computer science , machine learning
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom