Open AccessStrategic Planning Practices and Challenges: The Case of SMEs in Macedonia
Author(s) -
Snezhana Hristova,
Elena Bundaleska
Publication year - 2019
Publication title -
mednarodno inovativno poslovanje = journal of innovative business and management
Language(s) - English
Resource type - Journals
ISSN - 1855-6175
DOI - 10.32015/jimb/2018-10-2-2
Subject(s) - strategic planning , macedonian , business , work (physics) , descriptive statistics , strategic human resource planning , strategic management , marketing , process management , industrial organization , knowledge management , computer science , engineering , statistics , mechanical engineering , linguistics , philosophy , mathematics
Strategic planning is an important element for companies growth, gaining competitive advantage as well as further development. However, not many scholars have done researches which emphasize the role of strategic planning in small and medium-sized enterprises (SMEs).
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