Analysis in Results Production Mode of Chinese Media Type Think-Tank
Author(s) -
Meng Chen
Publication year - 2021
Publication title -
macro management and public policies
Language(s) - English
Resource type - Journals
ISSN - 2661-3360
DOI - 10.30564/mmpp.v2i4.2278
Subject(s) - production (economics) , transformation (genetics) , mode (computer interface) , computer science , engineering , business , advertising , economics , biochemistry , chemistry , macroeconomics , gene , operating system
Article history Received: 13 August 2020 Accepted: 26 August 2020 Published Online: 30 November 2020 Purpose / Significance: Through the analysis in the results production mode of the Chinese media type think-tank based on the media operation structure and communication platform, found there are structure and cooperation problems of spread and research line, team cooperation and transformation problem of research and spread, research production and media production positioning problem, and spread channel widening problem, this paper tries to provide a useful suggestions for the current traditional media transformation encourage the media type think tank go abroad, raise the international influence, personalize the products, make it into Boutique, become a brand and the development strategy of the new think-tank with Chinese characteristics. Methods / Processes: analysis the results production model of media-based think tank from four aspects: category, characteristics, existing problems and development trend. Results / conclusion: the achievements of Chinese media-based think tanks will follow a new development trend through the establish of cooperative innovation system, achievements make and press system of “all media tendency”, market-oriented transformation theory, brand strategy, and exerting international influence.
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom