Open AccessInvestigation into the Effective Factors Involved in Personal Brand Equity of University Professors
Author(s) -
Seyed Yahya Ghorashi,
Bahram Kheiri,
Mirahmad Amirshahi
Publication year - 2019
Publication title -
iranian journal of educational sociology
Language(s) - English
Resource type - Journals
ISSN - 2645-3460
DOI - 10.29252/ijes.2.4.166
Subject(s) - brand equity , loyalty , psychology , brand loyalty , structural equation modeling , competence (human resources) , equity (law) , marketing , public relations , social psychology , business , political science , mathematics , law , statistics
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