Utilização de inteligência competitiva, da gestão de riscos e da computação aplicada para ganhos de competitividade em instituição organizadora de concursos

This study aimed to demonstrate the use of competitive intelligence and use of risk management and computational tools for competitive benefits. It developed in a exam application organization for Public Selection Exams, educational assessments, certifications and several other selections exams. Regarding the technical procedure research occurred through case study with qualitative and quantitative approach. Introduced the use of certain techniques computationally implemented, such as data mining, simulation, parametric techniques (regression analysis) and non-parametric technique (data envelopment analysis) based on linear programming. Addressed the benefits of risk management with all its framework of principles and tools. It has also sought to provide subsidies, with revisions of theories and applications, to establish the use of computational tools.