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The Role of Public Awareness Campaigns in Sustainable Development
Author(s) -
Anna Borawska
Publication year - 2017
Publication title -
economic and environmental studies
Language(s) - English
Resource type - Journals
ISSN - 1642-2597
DOI - 10.25167/ees.2017.44.14
Subject(s) - sustainable development , government (linguistics) , politics , political science , public relations , field (mathematics) , business , economic growth , economics , law , philosophy , linguistics , mathematics , pure mathematics
The concept of sustainable development has been present in political discourse for many years. Striving to achieve it has become a worldwide priority. Success in this field depends not only on the right government policies. It is also a matter of society engagement. There are different direct and indirect tools intended to promote and reinforce positive changes in social attitudes. Among the most important ones are public awareness campaigns. The aim of the article is to present the ways in which they can contribute to sustainable development and how their positive impact should be properly assessed.

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