
SYNERGIC APPROACH IN MARKETING POTENTIAL MANAGEMENT OF THE ENTERPRISE
Author(s) -
Olga Gonchar,
Ірина Ігорівна Поліщук,
Olga Gonchar,
Iryna Polishchuk
Publication year - 2017
Publication title -
naukovij vìsnik polìssâ
Language(s) - English
Resource type - Journals
eISSN - 2412-2394
pISSN - 2410-9576
DOI - 10.25140/2410-9576-2017-2-3(11)-29-33
Subject(s) - dynamism , marketing management , marketing , business , marketing research , marketing strategy , perfection , marketing mix , process management , management science , economics , philosophy , physics , epistemology , quantum mechanics