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Predicting The Role of Entrepreneur Strategies on Improving Cognitive Positioning in Global Business
Author(s) -
Diyar A. Mustafa Khoshnaw,
Ari A. Hameed
Publication year - 2020
Publication title -
academic journal of nawroz university
Language(s) - English
Resource type - Journals
ISSN - 2520-789X
DOI - 10.25007/ajnu.v9n4a894
Subject(s) - competition (biology) , excellence , marketing , position (finance) , order (exchange) , business , operational excellence , competitive advantage , industrial organization , public relations , political science , ecology , finance , law , biology
The current area characterized with strong competition, the changing pattern of the business, move the value from physicals to knowledges and information, and the shift of the benefits from traditional competition cognitive and intellectual assets, most of the organizations are looking for new methods to achieve a state of leadership and uniqueness in the global market in order to develop the competition. The current study aimed to identify the role of Entrepreneur Strategies on improving cognitive positioning in the global business area. Moreover, field testing of the views of leaders as a sample of foreign organization operating in Erbil Iraq, where these dimensions vary in their effects towards the competitive position in global business sector, because of rapid changes in the global business environment as a result of increased competition, as well as the variation of the capacity of the organizations in the adoption of competitive as one of the modern models in the conduct of organizations. This is why the subject of entrepreneur strategies and cognitive positioning in global business became under the attention of many researchers and scholars being of contemporary themes with impact on the performance of organizations in pursuit of excellence on others, prompting the researcher to choose these subjects to be his field for study. 1. Chapter One: Research Methodology 1.1 Research Problem The opportunities that exist within the business environment today has become a touchstone of attention of many international companies in different field (industrial, agricultural, tourism, energy and oil wealth) which available in Kurdistan region but it most strong competitive that is why be better if there is strong position in the market, which have an important role to get the opportunities. Can clarify the summarized problem of the study by the following questions: • How the study sample knows the content of the Entrepreneurs strategies surrounding and influencing on the performance? • What are the cognitive positions fields in in the company? • Is there a study sample organizations think that there has a positive role of entrepreneurs strategies factors on the Global business? 1.2 Research Objective The research objective comes from the following

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