Open AccessAdaptive Selling: Conceptualization, Measurement, and Nomological Validity
Author(s) -
Rosann L. Spiro,
Barton A. Weitz
Publication year - 1990
Publication title -
journal of marketing research
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 6.321
H-Index - 171
eISSN - 1547-7193
pISSN - 0022-2437
DOI - 10.2307/3172551
Subject(s) - conceptualization , nomological network , psychology , econometrics , computer science , marketing , business , structural equation modeling , economics , artificial intelligence , machine learning
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