Interdependence, Punitive Capability, and the Reciprocation of Punitive Actions in Channel Relationships
Author(s) -
Nirmalya Kumar,
Lisa K. Scheer,
JanBenedict E.M. Steenkamp
Publication year - 1998
Publication title -
journal of marketing research
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 6.321
H-Index - 171
eISSN - 1547-7193
pISSN - 0022-2437
DOI - 10.2307/3151850
Subject(s) - punitive damages , channel (broadcasting) , business , computer science , political science , telecommunications , law
Using data from automobile dealers in the Netherlands, the authors find that dealers’ punitive actions toward their key suppliers are affected by their perceptions of their own and their supplier's...
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