Open AccessAdvertising Progress: American Business and the Rise of Consumer Marketing.
Author(s) -
Daniel Horowitz,
Pamela Walker Laird
Publication year - 1999
Publication title -
journal of american history
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.267
H-Index - 43
eISSN - 1945-2314
pISSN - 0021-8723
DOI - 10.2307/2568673
Subject(s) - advertising , business history , history , media studies , sociology , economic history , business
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