Public response to the 1970 census: A Wisconsin survey

The 1970 census included numerous procedural innovations, of which the most important was the use of mail-out/mail-back techniques. A statewide survey of Wisconsin households (conducted in May and June, 1970) included questions designed to elicit information on the degree of cooperation rendered, ease of comprehension of the form, possible objectionable items on the census, whether or not contacts were made by enumerators, and respondent judgments of the adequacy of enumerators’ performance. The results indicate that Wisconsin respondents tended to comply with census procedures, that they found very little difficulty in filling out the mailed forms, and that they regarded the census enumerators as doing a “good job” in most cases.