Open AccessConsumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence
Author(s) -
Valarie A. Zeithaml
Publication year - 1988
Publication title -
journal of marketing
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 7.799
H-Index - 243
eISSN - 1547-7185
pISSN - 0022-2429
DOI - 10.2307/1251446
Subject(s) - value (mathematics) , quality (philosophy) , perception , marketing , conceptual model , exploratory research , business , economics , psychology , sociology , computer science , epistemology , neuroscience , database , machine learning , anthropology , philosophy
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom