WORK-FAMILY CONFLICT AND CAREER ORIENTATION AMONGST EMPLOYED WOMEN IN BANKS AND HOSPITALS

The changing environment of banking and health care business is altering the demands of organizations regarding female employees’ performance and expectations. Consequently, this has led into believing that female employees need to be as apt and productive as their male counterparts. Questing for productivity, banking and hospital organizations expect from these female employees their full- time availability through organizational commitment. They often overlook the truth that female employees have a family to cater to and have simultaneous roles to play. This initiates the most commonly observed problem of Work-family conflict (WFC) amongst female full time banking and hospital employees in Pakistan. The study employed the survey methodology comprising 131 randomly selected full-time female banking and hospital workers through self-administered questionnaire. The study finds that there is no significant difference in the opinions of the employed female hospital and banking officials pertaining to their experienced level of work-life conflict.