
Rewards-supply aggregate planning in the management of loyalty reward programs : a stochastic linear programming approach
Author(s) -
Yazi Cao
Publication year - 2018
Language(s) - English
Resource type - Dissertations/theses
DOI - 10.22215/etd/2011-09591
Subject(s) - aggregate planning , loyalty , aggregate (composite) , linear programming , business , marketing , computer science , stochastic programming , operations research , economics , mathematical optimization , microeconomics , engineering , mathematics , production planning , algorithm , production (economics) , materials science , composite material