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The purpose of this study is to analyze the teaching reform and practice of sports and leisure club management under the social background of innovation and entrepreneurship. In order to achieve the research purpose, this study takes the university students who choose club management as the object, and integrates the Innovation and Entrepreneurship Program into the course learning. In the completion of the course, this study interviews students to understand the implementation effect. After analysis, this study found that: (1) The implementation of innovation and entrepreneurship team model in the curriculum can help to enhance students' learning motivation. (2) Students have a high interest in learning. (3) Students believe that the innovation and entrepreneurship course will help them in their future employability. Based on the above results, this study provides relevant suggestions for the implementation of sports and leisure club curriculum. Keywords— teaching reform, club, management, innovation, entrepreneurship.

The Reform and Practice of Club Management Teaching in the Context of Innovation and Entrepreneurship