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Concepts and Constructs for Personal Branding: An Exploratory Literature Review Approach
Author(s) -
Anna Zarkada
Publication year - 2012
Publication title -
ssrn electronic journal
Language(s) - English
Resource type - Journals
ISSN - 1556-5068
DOI - 10.2139/ssrn.1994522
Subject(s) - psychology , employer branding , business , marketing , new product development , product management

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