Open AccessAudience Selection for On-Line Brand Advertising: Privacy-Friendly Social Network Targeting
Author(s) -
Foster Provost,
B D'Alessandro,
Rod Hook,
Xiaohan Zhang,
Alan T. Murray
Publication year - 2011
Publication title -
ssrn electronic journal
Language(s) - Uncategorized
Resource type - Journals
ISSN - 1556-5068
DOI - 10.2139/ssrn.1852644
Subject(s) - advertising , selection (genetic algorithm) , internet privacy , online advertising , business , line (geometry) , consumer privacy , advertising campaign , information privacy , targeted advertising , computer science , the internet , world wide web , artificial intelligence , geometry , mathematics
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