Identification of Marketing Capabilities: A Study on Indian Product Based B2B Telecom Start-Ups
Author(s) -
Prageet Aeron,
Rekha Jain
Publication year - 2010
Publication title -
ssrn electronic journal
Language(s) - English
Resource type - Journals
ISSN - 1556-5068
DOI - 10.2139/ssrn.1725460
Subject(s) - business , identification (biology) , telecommunications , marketing , product (mathematics) , computer science , mathematics , biology , botany , geometry
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