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'Zero' Option in Conjoint Analysis: A New Specification of the Indecision and the Refusal - Application to the Video on Demand Market
Author(s) -
Silva Ohannessian,
Gilbert Saporta
Publication year - 2008
Publication title -
ssrn electronic journal
Language(s) - English
Resource type - Journals
ISSN - 1556-5068
DOI - 10.2139/ssrn.1596203
Subject(s) - discrete choice , zero (linguistics) , economics , econometrics , conjoint analysis , computer science , aggregate (composite) , preference , bayesian probability , microeconomics , process (computing) , artificial intelligence , linguistics , philosophy , materials science , composite material , operating system

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