Open AccessPricing and promotion effects on low-fat vending snack purchases: the CHIPS Study
Author(s) -
Simone A. French,
Robert W. Jeffery,
Mary Story,
KYLE K BREITLOW,
James S. Baxter,
Peter J. Hannan,
M Snyder
Publication year - 2001
Publication title -
american journal of public health
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 2.284
H-Index - 264
eISSN - 1541-0048
pISSN - 0090-0036
DOI - 10.2105/ajph.91.1.112
Subject(s) - snack food , advertising , food science , signage , promotion (chess) , business , medicine , chemistry , politics , political science , law
This study examined the effects of pricing and promotion strategies on purchases of low-fat snacks from vending machines.
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