Community Response to a Public Health Advertisement | Zendy

Fernando De Maio | Zendy; Raj C. Shah | Zendy

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Community Response to a Public Health Advertisement

Author(s) -

Fernando De Maio,

Raj C. Shah

Publication year - 2016

Publication title -

american journal of public health

Language(s) - English

Resource type - Journals

SCImago Journal Rank - 2.284

H-Index - 264

eISSN - 1541-0048

pISSN - 0090-0036

DOI - 10.2105/ajph.2016.303258

Subject(s) - public health , center (category theory) , health equity , equity (law) , community health , gerontology , sociology , medicine , advertising , political science , nursing , business , law , chemistry , crystallography

The article focuses on the community response to a public health advertisement in 2015. It states a billboard posted in Chicago, Illinois depicted an African American infant next to the message "I am an outbreak" which was meant to promote flu shots. It mentions days after being put up, graffiti was sprayed on top of it stating "beautiful" to give the advertisement a more positive theme.

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