Marketing Infant Formula Through Hospitals: the Impact of Commercial Hospital Discharge Packs on Breastfeeding | Zendy

Kenneth D. Rosenberg | Zendy; Carissa A. Eastham | Zendy; Laurin Kasehagen | Zendy; Alfredo P. Sandoval | Zendy

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Marketing Infant Formula Through Hospitals: the Impact of Commercial Hospital Discharge Packs on Breastfeeding

Author(s) -

Kenneth D. Rosenberg,

Carissa A. Eastham,

Laurin Kasehagen,

Alfredo P. Sandoval

Publication year - 2008

Publication title -

american journal of public health

Language(s) - English

Resource type - Journals

SCImago Journal Rank - 2.284

H-Index - 264

eISSN - 1541-0048

pISSN - 0090-0036

DOI - 10.2105/ajph.2006.103218

Subject(s) - breastfeeding , medicine , hospital discharge , confidence interval , receipt , odds ratio , population , infant formula , demography , odds , family medicine , pediatrics , environmental health , logistic regression , pathology , sociology , world wide web , intensive care medicine , computer science

Commercial hospital discharge packs are commonly given to new mothers at the time of newborn hospital discharge. We evaluated the relationship between exclusive breastfeeding and the receipt of commercial hospital discharge packs in a population-based sample of Oregon women who initiated breastfeeding before newborn hospital discharge.

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