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Small Enterprise Strategies in an Unstable Public Environment
Author(s) -
Daryl D. Green,
Thomas Kohntopp
Publication year - 2016
Publication title -
management and economics research journal
Language(s) - English
Resource type - Journals
ISSN - 2469-4339
DOI - 10.18639/merj.2016.02.283546
Subject(s) - small business , government (linguistics) , business , marketing , public relations , public policy , feeling , economics , economic growth , political science , psychology , social psychology , linguistics , philosophy
Many small business owners in the United States dream about getting a large contract with the federal government, feeling that their lives would be easier if they did. Ironically, there have been numerous occasions where small businesses have gone out of business after being overwhelmed by a government contract. This case study addresses how small businesses can improve their survival and success rate in the public sector with a strategic approach to their operations. It begins by discussing the preparation that goes into federal contracting by small businesses. Case examples of four American companies involved in contracting with the Department of Energy are evaluated. Data collection is achieved through qualitative analysis. The application of these conclusions could increase the survival rate of small businesses operating in an unstable public environment. The study is significant because this research widens contemporary assumptions about strategic thinking for small businesses engaged in government contracting.

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