Can the research impact of broadcast programming be determined? | Zendy

Melissa M. Grant | Zendy; Lucy Vernall | Zendy; Kirsty Hill | Zendy

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Can the research impact of broadcast programming be determined?

Author(s) -

Melissa M. Grant,

Lucy Vernall,

Kirsty Hill

Publication year - 2018

Publication title -

research for all

Language(s) - English

Resource type - Journals

ISSN - 2399-8121

DOI - 10.18546/rfa.02.1.11

Subject(s) - entertainment , computer science , measure (data warehouse) , psychology , data science , political science , data mining , law

The study used a pragmatic mixed methods approach to evaluate the change in knowledge and habits of viewers of research broadcast during two factual TV entertainment programmes to see if it was possible to measure the impact of watching. It was possible to demonstrate some changes in knowledge, though this is likely to be transient, and while potential changes in behaviour were reported, they are difficult to verify. Limitations of the approaches are discussed. Complexity of the participants’ lifestyles and social interactions will additionally

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